Justin Bieber is fairly new to the music business, but clearly his mentor Usher has taught him a thing or two about diversifying. The 15-year-old Canadian heartthrob has teamed up with 1-800-Flowers to deliver the “One Less Lonely Girl Bouquet.”
According to the order form at the 1-800-Flowers Web site, the Bieber-centric flowers were chosen specifically by the singer himself (they’re “Red Intuition” roses) and come with a special Valentine’s Day card depicting the singer holding a heart. As an added bonus, the first 1,000 fans who order the bouquet will get a free scarf — a replica of the one in the video for “One Less Lonely Girl.”
The price for the bouquet opens at $29.99 for a dozen stems (not including shipping) and goes all the way up to $89.99 if you want two dozen flowers plus a silver vase. It’s not all going to buy Bieber’s ladies Valentine’s Day gifts, either, as a portion of the proceeds are being donated to Pencils of Promise, a charity that helps build schools in developing areas of the world.
The past week has been a bit of a whirlwind for Bieber, as he performed at last week’s Z100 Jingle Ball in New York’s Madison Square Garden (where he managed to avoid punching Kris Allen in the face), met the President and the First Lady and now is rolling out this latest project. It won’t be stopping for Bieber any time soon, as My World Part 2 hits stores in March and there are still golden tickets floating around somewhere. It’s Bieber’s world, and we’re clearly just living in it.