“We are being overwhelmed, in a good way, by the success of “Where Are Ü Now” with Justin Bieber, so with the video we wanted to just take it back to the beginning of the record & essentially create an ode to our fans. Doing what we do, it’s entirely all about the fans. We walk a fine line by being “famous” and in the public eye but we are only here because of you, the fans. Justin wrote this record during a tough time in his life and it comes to us that sometimes, as artists, we are also just objects and we have to take that as much as we have to use that to create. We all do this for you, respect that you put us here and it’s Ü that made the video.”
Justin Bieber’s “Where Are U Now” video has leaked online, two days before its official release.
The music video for his collaboration with Jack U (Diplo & Skrillex) was slated to premiere on Monday. But Samsung owners received an exclusive first look at the clip, and, naturally, it’s now made its way online. All three stars have promoted the Samsung preview on social media, with Diplo already coming to its defense after some negative feedback.
The video starts with JB singing in a dark room, before fan-made artwork is superimposed over him, flashing over and over to match the dance track’s beat. At one point, one of the images flashed over him reads, “STOP WORSHIPPING ME,” along with “please go out and find some worthy idols” and “read a book”. When a few people questioned it on Twitter, calling it “disrespectful,” Diplo responded, “internet is disrespectful. enjoy the medium. translate the message for your self.”
A storm trooper and Marge Simpson even make a cameo — but if you blink, you might miss it.